Category Archives: Public Health & Caring Center

New Lifestyles System Data: 2017 Global Consumer Trends Survey Results

Thanks;  Euromonitor Research

Published; SEPTEMBER 28TH, 2017

images (2)

We are excited to announce that the latest consumer survey results from the 2017 Global Consumer Trends survey are now live in the Lifestyles dashboard in our Passport database. Euromonitor International’s Global Consumer Trends surveys help companies stay ahead of a fast-changing consumer landscape by reaching out to internet-connected consumers from across the globe, then translating the results into comprehensive analysis and actionable opportunities.

Euromonitor International’s latest Global Consumer Trends survey data reveals a multitude of information about the 2017 consumer. With a global environment of rapid change and constant innovation, it is no surprise that consumer’s lifestyles are adapting quickly. The megatrend analysis enables Euromonitor International to identify emerging trends, while also monitoring how long-term megatrends are shaping the world. These megatrends are applicable to this year’s survey results.  Read on to learn more about the five key trends shaping consumer lifestyles.

Experience More

Millennials lead the way in trading the accumulation of things for experiences, particularly authentic, international travel opportunities. However, all consumers of all ages are looking for more time to relax.

Middle Class Retreat

Shopping preferences vary widely across markets and consumer segments, with some focused on buying fewer, high quality products and others succumbing to the pull of bargain hunting.

Connected Consumers

Consumers must now balance the benefits of ever-present internet access with added stresses and challenges to focus on “real world” activities.

Healthy Living

While consumers across the globe have nearly-endless access to health and wellness information, those with higher education are most likely to take advantage of tech advancements and opportunities to research and monitor their health.

Premiumisation

Meal preparation from scratch is often the first thing to go as consumers juggle priorities, particularly among younger consumers who are more likely to turn to meal preparation kits or delivery / takeaway options that offer convenience and premium ingredients.

To learn more about the latest Lifestyles trends, download our free survey extract or request a demonstration of Passport. If you’re a current client, the full system refresher highlighting key survey findings across all major consumer lifestyles areas can be found in the Lifestyles system in Passport.

 

Advertisements

Most Americans can’t kick this habit, and it’s killing them

Thanks;Ilene Raymond Rush

Published;Aug 24, 2017 1:52 pm ET

*Should you give up sugar?

This article is reprinted by permission from NextAvenue.org.

With obesity on the rise and high rates of Type 2 diabetes, more people are attempting to give up sugar. It isn’t easy. Although scientific opinion is far from unanimous, there is tantalizing evidence that sugar can be as neurologically rewarding as some addictive drugs, helping to explain why it’s so hard to kick the habit.

Even figuring out how much sugar you eat is tricky. As Gary Taubes points out in his book, “The Case Against Sugar,” the sweet stuff appears in everything from breakfast cereals to tobacco. And sugar can evade even careful label-readers, masquerading as glucose, fruit juice concentrate, high fructose syrup and sucrose.

75 pounds of sugar a year

According to the U.S. Department of Agriculture, average consumption of added sugars amounts to about 75 pounds of sugar per person a year.

Taubes find the widespread idea of sugar as simply “empty calories” naïve. Instead, he sees sugar as having specific and possibly harmful effects in the human body.

“Different carbohydrates, like glucose and fructose, are metabolized differently,” he says, “leading to different hormonal and physiological responses. Fat accumulation and metabolism are influenced profoundly by these hormones.”

“People act as though all that matters is the dose, but when you talk about sugar like any other drug you have a paradigm shift,” says Taubes. “Why does Zoloft [an antidepressant] do something different than Lipitor [used to lower cholesterol]? No matter what dose we give a patient of Lipitor, it’s never going to be an antidepressant.

“We keep talking about what’s the right dose of sugar rather than how it works in the body,” Taubes says. “We need to look at it differently.”

Sugars for fats: a poor trade-off

“I think we’re just starting to understand the short- and long-term problems that increased sugar intake can cause to the human body,” says Dr. David Becker, associate director of the preventive and integrative heart health program at the Temple Heart and Vascular Institute in Philadelphia. “From the heart point of view, sugar raises [unhealthy] triglycerides, lowers [healthy] HDL and causes something called metabolic syndrome, a condition where the body can’t process things normally. As we get older, this is as powerful a risk factor as high cholesterol, which causes an increased risk of hypertension and hyperlipidemia and sets the body up to have [a heart attack] over time.””

The dilemma is that “we traded one problem for another,” says Becker. Over the years, in giving up cholesterol, people turned to processed foods that were low in saturated fat but high in sugar.

“But because cholesterol is bad, that doesn’t mean sugar is good. They’re both bad for you,” Becker says.

So what should people eat?

Becker suggests the Mediterranean diet — which is high in healthy fats, proteins and complex carbohydrates such as legumes or whole grains — as one option.

“Diets have been operating between polar extremes,” says Becker. “On one end, there is the Ornish plan, which cuts fats below 10%, which means people eat more junk carbs such as white breads, pasta and sugar, to make up for missing calories. Then there is the Atkins diet, which is very high in saturated fat. I believe we need some balance.”

‘Stepping down’ from sugar

“You can definitely live without sugar,” says Susan Renda, assistant professor of community and public health at Johns Hopkins Medical School. “Mainly, it’s a source of quick energy that rapidly raises blood sugar. If you’re running a marathon, you might need that burst of energy, but in most cases you don’t.”

For those who can’t go cold turkey, Renda advises a “step-down” approach.

“First, be aware of the foods you’re eating. Sugar is everywhere, even in bread, where high fructose corn syrup can be used to help the yeast grow. People aren’t aware of how much sugar they consume.”

Then, she recommends substitutions.

“Pick a processed or refined carbohydrate and substitute a food of the earth, something closer to its natural state,” says Renda. “If you eat ice cream every night, consider substituting a handful of grapes or a few nuts three nights a week.”

Her third step is to work hard to enjoy whatever food you select.

“We tend to eat things we like very quickly. Choose a corner of a bar of dark chocolate — which is healthier than milk chocolate — and eat it very, very slowly,” says Renda.

Skip the soda

Becker finds that the simplest tip for many people is to watch what you drink.

“Sugary sodas are the most harmful — you can have 10 teaspoons of sugar in a single can. And fruit juices aren’t much better,” he says. “Get back to water, and if you must, put a tiny bit of fruit juice in it. It’s something that cuts down the calories and makes a huge difference.”

Despite Becker’s best advice, he admits that not many of his patients abandon sugar completely.

Don’t miss: Still not losing weight? These may be the reasons why

“We need a lot of educating,” he says. “People like things that taste good. But this is a condition that can be cured. Try a sugar purge for a couple of weeks — people say that within two or three weeks they lose the taste for sugar really quickly.”

Ilene Raymond Rush is a health and science writer whose work appears in the Philadelphia Inquirer, Diabetic Lifestyle, Diabetic Living, Good Housekeeping, Weight Watchers Magazine, Philadelphia Magazine and many other publications. She lives in Elkins Park, a suburb of Philadelphia, with her husband and overweight schnauzer, Noodle.

Canada: Consumer Lifestyles in 2017

THANKS;Jennifer Elster / EURO-MONITOR INTERNATIONAL

CL2017-CACL2017-CACanada-Lifestyles-in-2017.png

In contrast to recent years, consumer confidence has strengthened based on an improving economy, supporting growth, albeit slow growth, in consumer spending. Rising levels of spending have also been reflected in greater comfort in consumer borrowing, but rising household debt has become a concern. High house prices have discouraged younger consumers from jumping on the property ladder and slowed demand for a wide range of household items. Younger consumers are driving growth in online shopping.CL2017-CA

People in this Swedish town gather in a ‘Solar Egg’ sauna instead of having town halls

Thanks;Leanna Garfield

Published ; Jun. 21, 2017, 5:41 PM

The Solar Egg by Bigert & Bergström.Jean-Baptiste Béranger

On the western border of Kiruna, Sweden, the state-owned mining company, LKAB, has been extracting iron ore from the Kirunavaara mountains for over a decade. But the long-term mining has caused fissures that are creeping closer to the city center of Kiruna.
Now, LKAB — which also founded the Arctic town in 1900 — is funding Kiruna’s relocation nearly two miles east, so that it can continue mining in the mountains.
Moving an entire town is no easy task and requires lengthy discussions with officials, the mining company, and residents. Local architects from Bigert & Bergström have designed one place where those talks can take place: a golden, egg-shaped sauna. 
Completed in late April, the sauna is a place for locals and officials to unwind and discuss questions and concerns about Kiruna’s relocation, the firm told Business Insider.


Located in Kiruna, Sweden, the Solar Egg is a sauna that’s free for anyone to use.

Visitors can book time in the saun ~> https://instagram.com/p/BTI25TCB8px/

By Jean-Baptiste Béranger

Its exterior is made of reflective sheets of plexiglass that were painted gold.


By Jean-Baptiste Béranger

The interior walls are made of pine ….

… and the benches from aspen wood. In the center, there’s a wood-powered stove made from iron and stone. The temperature inside can range from 167 to 185 degrees Fahrenheit (75 to 85 degrees Celsius).


Jean-Baptiste Béranger

The space, which fits up to eight people, is meant to serve as a local meeting place to discuss Kiruna’s relocation plan. “The egg shape seeks to symbolize rebirth and new opportunities at the start of Kiruna’s urban transformation,” the architects said.

Jean-Baptiste Béranger

To avoid being swallowed by the mine, Kiruna will need to move nearly two miles east. The Stockholm-based firm White Architects will be in charge of moving the town, where approximately 23,000 people live. Below is a rendering of what the new city center may look like:


Producing 90% of all iron in Europe, Kiruna’s mine has become the world’s largest iron ore extraction site. LKAB is also the biggest energy consumer in Sweden.
 
“It’s a dystopian choice,” Krister Lindstedt, a partner at White Architects, told The Guardian. “Either the mine must stop digging, creating mass unemployment, or the city has to move – or else face certain destruction. It’s an existential predicament.”Jean-Baptiste Béranger/Source: The Guardian

Later this summer, the Solar Egg will move to Nikkaluokta, a Swedish town about 45 miles west of Kiruna.

Evolving Trends and Hottest Ingredients in Sun Protection

THANKS:Maria Coronado Robles/EURO MONITOR INTERNATIONAL

Published; JUNE 18TH, 2017

As consumers are shifting to healthier lifestyles what is inside the products is becoming more important. More than ever before, consumers are questioning the ingredients and their sources and this is having an impact on the ingredients market.

Protection at the heart of consumer preferences

In a little over 50 years, the sun protection industry has evolved tremendously in both the level and type of protection and the aesthetic properties of the products, driven by consumer needs and technological advances, such as new encapsulating technologies and delivery systems. This has allowed companies to feed consumers with more attractive products that protect from a wide range of new environmental and technological stressors, from sun radiation to air and light pollution.

Change with your customers

The world is constantly changing and sun protection is no longer limited to traditional sun care products. Consumers are increasingly aware of the effects of UV radiation on skin health and appearance all year around and this is driving demand for sunscreen ingredients worldwide. Sunscreens are becoming essential ingredients in a wide range of products, from traditional sun protection and daily skin care to hair care, colour cosmetics and bath and shower products. As a result, there are an increasing number of new products and claims reaching the market. Perhaps one of the most interesting launches is Dr Russo Facial Cleanser SPF 30, with three encapsulated chemical UV filters (octocrylene, ethylhexyl methoxycinnamate and avobenzone) that remain on the skin once the cleanser is washed off, providing a protective layer.

Aware of the heterogeneous landscape of consumer lifestyles, preferences and needs across the globe, sun protection manufacturers are now targeting specific market segments. Multicultural products designed for different skin tones and environmental conditions or sports products designed for active lifestyles are gaining attention among consumers. In response, companies are launching specific sunprotection lines to cover this gap in the market. For instance, the natural brand UNSUN has launched its Sun Protection For All Skin Tones that do not leave whitening residue; Happy Skin is selling in Filipinas its Catch the Sun line with moringa seed oil that protects against UV rays and pollution and Lancaster is using its new Full Light Technology that can now be found in Lancaster’s Sun Beauty line.

More from less is driving consumer purchases in sun protection

Growing consumer and industry interest in multi-functional products is driving demand for ingredients that can serve multiple functions in their formulations. In fact, according to Euromonitor Beauty Survey, the use of multifunctional ingredients is among the top ten reasons to purchase sunscreens or dedicated sun protection products worldwide.

REASONS FOR PURCHASING SUNSCREEN OR DEDICATED SUN PROTECTION PRODUCTS

reasons-for-purchasing-sun-protection

As consumers increasingly want sun protection products that go beyond simple UV protection, there is a growing need for multifunctional ingredients and simpler formulations. Ingredients suppliers are developing ingredients able to play different roles in the formulation, from UV, light and pollution protection to anti-ageing, skin conditioning and benefiting agents.

Synthetic polymers with multiple functions and benefits such as film formers for better UV and pollution protection, as well as water and sand resistance, are expected to grow by 1,000 tonnes in the global sun protection market over 2015-2020. In this context, Covestro has launched a new waterproof polymer for transparent sun protection that shows an SPF-boosting effect. Demand for emollient esters with excellent spreadability on the skin – able to solubilise organic sun filters and disperse inorganic sunfilters, which also offer a barrier to the natural moisture loss from the skin and improve the sensorial sensation – are expected to grow globally by 2,000 tonnes in the sun protection market between 2015 and 2020. Vitamins and botanicals and especially plant extracts with antioxidant, anti-inflammatory andanti-pollution properties that boost SPF, provide UVA protection and have added skin benefits, are getting a lot of attention from both consumers and manufacturers.

Blending multifunctional actives with multiple claims is an increasingly appealing option which also fits the clean label trend. It enables manufacturers to use less ingredients which ultimately have a positive impact on the manufacturing process and the price of the product. In addition, this makes it easier for consumers to understand what is in their products.

Products that offer multiple properties are especially appealing to the youngest generations of consumers for whom pricing plays an extremely important role. Consumers that belong to Generation Z and especially those who live in developing countries are more likely to purchase sun protection products with multifunctional ingredients than those living in developed countries. These consumers with lower incomes own fewer products and thus want effective and cost-effective formulations with multifunctional ingredients that provide all-in-one integrated solution.

PERCENTAGE OF CONSUMERS WHO BUY SUNSCREEN OR DEDICATED SUN PROTECTION PRODUCTS WITH MULTIFUNCTIONAL INGREDIENTS

percentage-of-consumers-who-buy-sunscreen-with-multifunctional-ingredients

In developing countries such as India, Indonesia and Brazil, where the highest growth in sun protection is expected, between 30% and 40% of consumers opt to buy sunscreen products with multifunctional ingredients, while only 10% of the consumers in Australia, Japan and South Korea consider ingredients’ multifunctionality a key product feature

Opportunities in Western European sun protection

There is an increasing demand for healthier, safer and more effective sun protection products with improved spreadability and lighter textures which offer non-whitening, broad and long lasting sun, light and water protection. This has brought some challenges that the industry has turned into opportunities for a wide range of ingredients to meet consumer needs for convenience, protection and enhanced aesthetic appeal.

In Western Europe, the emphasis on protection is driving demand for a number of sunscreen ingredients, synthetic polymers, botanicals and vitamins, while the desire for easier application and better skin feeling is fuelling demand for emollient esters and hydroalcoholic formulas which tend to be lighter and dry faster.

opportunities-for-growth-in-western-europe-sun-protection.png

Sunscreen ingredients present huge opportunities for volume gains. Although there is a strong growth for ZnO in Western Europe due to the new regulation in place which approves the use of ZnO as UV filter (in its nano and non-nano form), the absolute growth in volume projected for mineral filters is still far lower than that expected for chemical filters. Homosalate is the UV filter which benefits the most from the high SPF trend due to its affordability, its high legal limits in sun protection formulations, its compatibility with other filters and its ability to dissolve and stabilise solid filters such as avobenzone.

Emollient esters with enhanced UV filter solubility and attractive skin feeling are ingredients that present big opportunities for growth. Although synthetic polymers and botanicals which also offer pollution and UVA protection offer smaller opportunities for growth in absolute volume, they are projected to grow at the fastest rate driven by the trend towards natural ingredients and the growing number of anti-pollution sunscreen product launches. Besides this, high-value ingredients such as peptides present further opportunities for growth in the forecast period (2015-2020).

What’s next for sun protection?

Global demand for multifunctional, full protection and long lasting products with increased sunscreen sensoriality, lighter touch and greater spreadability is projected to continue. The major challenges in the years to come are related to the need for safer and more effective sunscreens with fewer and more natural ingredients. Companies are now performing research to optimise the UV delivery systems and to improve the photostability, efficacy and wash-off resistance of the active ingredients with no detriment to aesthetic properties.

The new wave of products that goes beyond UV protection is expected to continue and this provides opportunities for novel ingredients with pollution and full light protection claims to enter the market. For instance, Indena has launched Vitachelox and antipollution active with botanical compounds andGreentech is marketing Soliberine with Buddleja Officinalis flowers that stimulate cellular detoxification systems and protect against blue light and IR rays.

Further studies are being conducted to look for natural alternatives to synthetic UV filters. In this context, the growing desire for natural and skin microbiome-friendly ingredients among consumers, with the recent penetration of probiotics in the skin care market, opens up opportunities for bio-derived sunscreens to reach the market in the long term. Although promising, however, the development of bio-UV filters that emulate bacterial natural sun protection mechanisms is a long and expensive road with many technical and regulatory barriers, especially in the US where SPF products are regulated as drugs and the process of getting approval for new ingredients is an overcomplicated path.

5 Things to Know About the Global Coffee Pods Market

Thanks ; 
Published ; May 8th, 2017

Euromointor International discusses five key trends that are shaping global coffee pods, including the growing power of Nestlé and JAB Holdings and the importance of addressing sustainability concerns.

5 Things to Know About the Global Coffee Pods Market

 

 

 

*a coffee pod is a single serving of coffee packed in its own filter (much like a tea bag).

Event Preview: InnoPack F&B Confex 2017

Thanks;
PUBLISHED; March 18th, 2017

Water-Bottles

The Packaging industry continues to post strong growth in India. Packaging for Foods is the largest industry in the overall industry. India has continued to be the third largest market globally for Food Packaging in terms of Retail/off-trade Unit Volume. The region also is the eight largest in beverage packaging in terms of total volume.

Given the opportunities it presents we have partnered with UBM India for the 2017 edition of InnoPack F&B Confex organised by UBM India. This is scheduled on the 11th – 12th April, 2017 in Gurgaon, India. This event strives to present a platform for F&B professionals to network, exchange ideas and knowledge, form future alliances and forecast new opportunities for the F&B packaging industry, in the dynamic economic environment.

CONSUMER’S EVOLVING PURCHASING PATTERNS

In addition to demographic changes, the packaging industry in India is also having to respond to changes in the way consumers shop. Strategies have to be adapted to suit urban and rural areas, and also vary across regions in India. Many lower-income demographics are paid on a daily basis and can only afford to shop daily preferring local convenience stores as opposed to shopping on a weekly basis in city centre supermarkets.

Several more consumer specific trends will be addressed by the industry with discussions on – Understanding the F&B packaging based on consumer purchase decisions and Recent updates on the regulations in food and beverage packaging.

GREEN AND SUSTAINABILITY

As the world consumes more resources than it can produce, there is an impetus to push away from a linear economy based on a make/use/dispose model and towards a circular economy based on a reduce/reuse/recycle model that focuses on minimizing waste and recycling or reusing all end products.

A focused conversation – Evaluating different ways to implement sustainable packaging and sustainable printing for food and beverage Industry will also be part of the two day event.

HEALTH TREND, SNACKING AND PACKAGING

The health and wellness trend also encouraged the use of packaging innovation by brand owners in flavoured milk drinks, cheese, processed meat, and fruit and vegetables in developing a snacking product. Strengthening of the snacking trend, led to biscuits, snack bars, confectionery and baked goods overall providing the biggest incremental growth for packaging in foods. Flexible plastic, as a widely used snack pack solution for products such as toffees, caramels, nougat and sweet biscuits, will benefit the most to 2020.

Some of the conversations which would deliberate further on trends include – Exploring the new ways of packaging designs used for food and beverage packaging to attract the customers and Maximizing brand image through packaging.

CHINESE HOSPITAL INFECTS FIVE PEOPLE WITH HIV BY REUSING EQUIPMENT

Thanks;ELEANOR ROSS 

Publised; 2/9/17 AT 7:24 PM

http://europe.newsweek.com/chinese-hospital-infects-five-people-hiv-554708


World Aids Day 2016: HIV in numbers

A Chinese hospital released a statement Thursday announcing that five people had been infected with HIV after a staff member reused medical equipment that should have been thrown away.

The infection was spread after a tube was used on others that had been used to treat an HIV positive patient, the BBC reports. A statement released by the hospital (in Chinese) declared that five members of staff had been fired as a result of the infection. The incident occurred at Huangzhou’s Zhejiang Provincial Hospital of Chinese Medicine.
“One abandoned tube during operating procedures was reused in another operation which caused cross-contamination, resulting in the treatment of HIV infection. This resulted in five cases being diagnosed,” the statement said, acknowledging it as a case of “major medical malpractice.”
The statement doesn’t mention whether anyone else has been affected, or what patients were being treated for, but it does mention that the infected patients will receive compensation.
China suffered an AIDS epidemic in 2001 after hospitals conducted faulty blood transfusions in Henan, central China. It’s estimated that 30,000-40,000 people were infected, with many people suffering after receiving blood given by illegal donors and then pooled together. The plasma was removed, and then the blood was reinjected into people so they could keep donating.
“A provincial-level hospital doesn’t follow protocols, who can we trust as average citizens?!”, wrote one person on Weibo, China’s version of Twitter, according to the BBC.

How ‘guerilla’ start-ups can make the world a better place

Thanks;  & Word Economic Forum

large_MxLFwyCjzmq_glGmbPduM2DRqVql1uP90iNjCW4c1bA (1).jpg

REUTERS/Thomas Peter

At the Stockholm Tech Fest this year, Swedish entrepreneur Niklas Zennström issued a rare and refreshing call to implement the UN Sustainable Development Goals (SDGs) in their next startup idea. As founder of Skype, he knows a thing or two about opportunity-spotting.

The UN goals involve complex problems, but when it comes to clever startups, a lot can happen between now and 2030. After all, some of the most exciting ideas in recent decades have come from the “guerilla” startups rather than from the “gorilla” corporations; use of the guerilla’s creativity could help to find solutions to sustainable development problems.

However, it is important to ask: Is Zennström’s call to action just fluff, or is there are a deep enough bench of entrepreneurs with robust ideas? Are there resources to support such startups through different phases of growth?

Historically, keeping the growing body of “social” entrepreneurs nourished has largely fallen to impact investors, foundations, NGOs and a few progressive government agencies. so far, the track record of guerillas has not been stellar; far too often it is the same handful of examples that make the rounds. This is a field that, while not starved for people or ideas, is in need of fresh sources of nourishment. Getting big “gorilla” corporations to work with the “guerilla” startups could provide this nourishment.

Findings from our Inclusion, Inc. research initiative suggest that large corporations are well-placed to unblock startups’ path to wider impact.

x_zLpgaWiEEuGKu2pX5HlFApjzdepQpNJfxCMXtQ3ms.png

How do we find ideas?

There is a growing pool of budding social entrepreneurs; the Skoll World Forumevent alone offers an encouraging and uplifting glimpse of the many guerillas in our midst. We are experiencing a surge in interest and ideas on university campuses. At UC Berkeley, the Blum Center has highlighted examples of businesses and people already helping to fulfil the goals.

Closer to home, The Fletcher School’s collaboration with the One Acre Fund’s D-Prize draws numerous contestants with ideas for social enterprises that take on “poverty solutions”; in recent years, we have funded a startup that used bus networks to distribute solar lamps to far-flung communities in Burkina Faso; a venture finding sponsors for girls’ high school education; and a ground transportation brokerage to serve as “the connective tissue” between smallholder farmers and transporters.

A second piece of good news is that capital is ready to be mobilised. A 2014 study by J.P. Morgan and the Global Impact Investing Network (GIIN) identified $46bn in impact investments under management, with annual funding commitments estimated to increase by 19% in 2014. Sir Ronald Cohen, chair of the Global Social Impact Investment Taskforce, believes the impact investing market can grow to match the “$3tn of venture capital and private equity.”

According to Judith Rodin and Margot Brandenburg of the Rockefeller Foundation: “Aspirational estimates suggest that impact investments could one day represent 1% of professionally managed global assets, channeling up to hundreds of billions of dollars towards solutions that can address some of our biggest problems, from poor health to climate change.”

What are the bottlenecks?

So, why does all this good news not translate into more meaningful outcomes? Two bottlenecks are worth highlighting. The first is what a Monitor and Acumen study calls the “pioneer gap”. Their 2012 study, From Blueprint to Scale, observes that pioneer firms are starved of capital and support at very early stages in their development.

The second choke point occurs in the phase of actually getting to scale. A second report, Beyond the Pioneer, identifies a chain of barriers to scale, ranging from those within the firm and the industry to those in the domain of public goods and the government.

These bottlenecks represent different forms of market failures. An approach to the first of them involves “de-risking” early stage social ventures. However, a key source of risk is the chain of barriers to scale in later stages. If we can make meaningful advances on lowering the barriers, it helps in de-risking and also supports early-stage startup development.

Given the breadth of the barriers to scale, impact investors, NGOs and foundations would find it challenging to facilitate end-to-end solutions. Apart from funding and convening, such organisations have few other levers. Large corporations, on the other hand, can tackle business model and managerial issues within the firm and help boost negotiating power within the value chain or the public sector.

The biggest questions, of course, have to do with whether the gorilla corporations can ever be organisationally and culturally compatible with the startups. Given the potential for value creation these gaps are worth taking on.

The Monitor and Acumen study lists potential barriers: “firm level” barriers, which include weak business models, propositions to customers/producers, leadership and managerial and technical talent and a lack of capital.

Eye Mitra, launched in 2013, had trained over 1,000 young entrepreneurs and reached 150,000 people by the end of 2015. The business helps individuals to set up eye care provider businesses in rural communities using low-cost products.

According to a study by Dalberg Global Development Advisors [pdf], the programme added $4m a year in impact across the six districts surveyed; with Essilor’s scaling resources, Eye Mitra could represent the potential to unlock economic impact of $487m a year across India.

“Value chain barriers”

There are also value chain barriers which include lack of suitable labour inputs and financing for bottom-of-the-pyramid (BoP) producers and customers, weak sourcing channels and weak distribution channels involving BoP producers and customers, and weak linkages and support service providers.

Corporations with experience have become adept at finding creative ways around barriers in the value chain. Consider Unilever’s Project Shakti, which enables rural women to become entrepreneurs by distributing goods to hard-to-access rural communities.

Over 70,000 Shakti Entrepreneurs distribute Unilever’s products in more than 165,000 villages, reaching over 4m rural households. At the other end of the value chain, Coca-Cola’s Source Africa initiative facilitates sustainable and financially viable supply chains for key Coca-Cola agricultural ingredients, e.g. mango production in Kenya and Malawi and citrus and pineapple production in Nigeria.

In another sector, when Saint-Gobain builds a plant in a new country, it trains the local workforce in collaboration with YouthBuild. The latter trains disadvantaged youths in professional skills, while Saint-Gobain adds training in construction science.

“Public goods barriers”

Then, there are the public goods barriers: Lack of hard infrastructure; lack of awareness of market-based solutions; lack of information, industry knowhow and standards.

Olam offers a good illustration of a company’s deep involvement in a nation’s hard infrastructure. Olam jointly owns Owendo, a port in Gabon and is a key partner in the country’s special economic zone. On the “soft” public goods front, Janssen, a unit of J&J, works with multiple stakeholders to increase access to medicines and has formed the Janssen Neglected Disease Task Force to advocate for legislation to support new research into treatments for neglected diseases. It also coordinates a consortium to support HIV patients and their caretakers in managing the disease.

Fourth and finally, there are the government barriers: inhibitory laws, regulations and procedures; inhibitory taxes and subsidies; adverse interventions by politicians or officials.

MasterCard and its growing collaboration with the Association for Financial Inclusion to educate public officials about issues relevant to financial inclusion. This includes technical capacity building, developing national-level public-private engagement strategies, research and best practices to inform policymaking and exposing officials to innovative products, business models and approaches.

Combining global reach with entrepreneurial creativity

Perhaps the best mechanism for bringing gorilla and guerilla together is through a corporate venture or impact investing fund. Consider Unilever Ventures as an example. It has invested in a range of enterprises, including ones that focus on water management as part of its “sustainable living” portfolio, e.g. Recyclebank, a social platform that creates incentives for people to take environmentally responsible actions, WaterSmart, that develops tools for water utilities to help customers save water and money or Aquasana, Voltea and Rayne Water that develop water purification, desalination and filtration technologies.

Gorillas have the global reach and scale but they need the proximity to the problem, local knowledge and the entrepreneurial creativity of the guerillas. Zennström’s call-to-action requires guerillas and gorillas to dance. It is, no doubt, an awkward coupling; but it can – and must – happen for guerilla entrepreneurs to have gorilla impact on the world’s hardest problems.

Doctors Agree—Stay Away From These Popular Health Supplements

Thanks; Kelsey Clark 


PHOTO: Original Illustration by Stephanie DeAngelis

September 12, 2016 NEWS
The supplements we often turn to as beauty or dietary aids may be doing more harm than good, according to new findings from Consumer Reports. Despite populating the shelves at pharmacies and health-food stores across the country, these over-the-counter aids can be contaminated with “dangerous bacteria” and often falsely advertise in terms of their benefits. All signs point to a lack of formalized government regulation surrounding these supplements, which can inadvertently lead to organ damage, cardiac arrest, or even cancer. These are the top five supplement ingredients to stay away from, as reported by Health:
Caffeine powder: Used for weight loss, increased energy, and athletic performance.

Green tea extract powder: Used for weight loss.

Kava: Used for anxiety and insomnia.

Aconite: Used for inflammation, joint pain, and gout.

Chaparral: Used for weight loss, inflammation, colds, rashes, and infections.

“These products don’t always contain what they claim to,” explains Ellen Kunes, the health content team leader at Consumer Reports. “That could mean you’re just wasting your money on something harmless—but the reality is, a lot of it is not harmless. … Many times, the FDA only gets involved after they get a report that there’s a problem.”

Kunes contends that eating a balanced diet of fruits and vegetables, exercising on a regular basis, getting the recommended six to eight hours of sleep every night, and monitoring your stress levels are more than enough to make you feel happy and healthy. “We recommend getting your health from food and healthy habits, rather than popping a pill.”

Check out the full list of supplements to avoid over at Health.com, and try monitoring your health using the C25K app.